Apple - Mac - Off the Air

Category: commercial

Summary: PC doesn't want people to find out they can easily get files transferred to a new Mac.

Video:

Music in the commercial

Description

Mac and PC introduce themselves like normal, but an Apple store Genius also introduces herself. She's there to explain that when you buy a Mac, they'll transfer your files from your old PC for free.

PC doesn't like this, claiming that "fear of switching is the foundation of customer loyalty for PCs" so he pretends like the commercial is going off the air, as he shows a fake test pattern and makes a beeping song.

Credits

Cast

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Apple (149)

Recent Discussion

archive 9/4/2008 at 05:28 PM
[interested] Who plays the Mac Genius?

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Questions

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Basics

Brand
Apple
Year
2008
Title
Off the Air
Also Known As
None listed
Country
United States
Agency
TBWA\Media Arts Lab
Tagline
None listed
Company
Apple
Product
Mac
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