JCPenney - High School Cinema commercial
Summary: Kids attend detention in this homage to The Breakfast Club.
Video:
Music in the commercial
Lyrics used in the commercial
Hey hey hey hey
Whoa oh oh, whoa
Don't you forget about me
I'll be alone, dancing you know it baby
Going to take you apart
I'll put us back together at heart baby
Don't you forget about me
Don't don't don't don't
Don't you forget about me
As you walk on by
Will you call my name?
And will you walk away?
Related music
Song: Don't You (Forget About Me) by Simple Minds
Description
Scenes from the 1980s teen movie The Breakfast Club are recreated with some kids wearing JC Penney back to school fashions.
To complement this ad, JC Penney set up jcp.com/getthatlook
Credits
- Chief Creative Officer: Gerry Graf
- Art Director: Judy Robinson
- Copywriter: Piper Hickman
- Agency Producer: Bruce Andreini
- Agency Music Producer: Ryan Fitch
- Film Production Company: HSI
- Director: David LaChapelle
- Director of Photography: Guillermo Navarro
- Executive Producer: Rebecca Skinner
- Editorial Company: PS260
- Editor: Maury Loeb
- Colorist: Tim Masick
- Audio Post: Sound Lounge
- Mixer: Philip Loeb
Cast
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