Ally Bank - Stop Accepting Nonsense
Category: commercial
Summary: A man takes pause before accepting an ATM fee.
Video:
Music in the commercial
Description
A common practice with banks is to charge you a fee if you're using another bank's ATM - oftentimes the fee is on the ATM-side and also on your own bank's side. The man in this spot is looking at the ATM-side, in which the screen warns "This ATM will charge you a fee of $3.00 for this transaction." And it gives him the choice to ACCEPT or DON'T ACCEPT.
The man pauses. A stranger behind him calmly says, "It's what they do. Accept it." Then a symphony of strings starts playing.
A series of strangers (everyone from a farmer to cheerleaders) in different scenes nonchalantly tell the pondering guy that he should just accept the ATM fee. And furthermore that he should accept all sorts of banking nonsense.
In the end, the guy ends up accepting the fee, because his girlfriend gives him an ultimatum: "If you miss this movie, you're dead."
But the voice-over tells us there's a better way to bank - with Ally.
Credits
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- David H. Lawrence XVII ... Water aerobics student
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