UPS - Premise Setter - We [Heart] Logistics
Category: commercial
Summary: The logistics of UPS around the world, with a heart theme. U.S. Version.
Video:
Music in the commercial
Produced for the ad. Refer to Credits section.
Lyrics used in the commercial
When it's planes in the sky
For a chain of supply
That's logistics
When the parts for the line
Come precisely on time
That's logistics
A continuous link
That is always in sync
That's logistics
Carbon footprint reduced
Bottom line gets a boost
That's logistics
With new ways to compete
There'll be cheers on Wall Street
That's logistics
When technology knows
Right where everything goes
That's logistics
Bells will ring-a-ding-a-ding-a-ding
That's logistics
There will be no more stress
'Cause you called UPS
That's logistics
Related music
Description
An airport runway employee stands inside baggage carts shaped like a heart. He says, "Logistics makes the world work better."
Then a series of scenes demonstrate the logistics of UPS. A special effects orange arrow moves across different cities around the world. Planes, trucks, and other UPS vehicles deliver packages. We view the inside of a UPS distribution center and we see packages being delivered to happy customers.
Shoot Location: Los Angeles, Louisville, NYC, Shanghai, London, Venice
Credits
- Vice Chairman North America: Chris Wall
- Chief Creative Officer: Joe Sciarotta
- Group Creative Director: Mitch Gordon
- Group Creative Director: Steve Silver
- Agency Production Team: Ogilvy + Mather
- EP: Melissa Mapes
- Senior Producer: Cheryl Gackstetter
- Producer: Meg McCarthy
- Music Producer: Peter Gannon
- Prod Company: Gartner Productions
- Director: Raymond Bark
- Editorial: Go Robot!
- Editor: Adam Liebowitz
- Assistant Editor: Craig Brasen
- Assistant Editor: Jessica Falls
- EP/Owner: Alisa Sheinberg
- EP: Laura Molinaro
- Animation/Graphics: Christian Matts
- Animation/Graphics: Eric Wagner
- Color Grading: Nice Shoes
- Colorist: Chris Ryan
- Colorist: Lez Rudge
- Colorist: Gene Curley
- EP: Pat Portela
- Post/Effects: Nice Shoes
- VFX Artist: John Shea
- VFX Artist: Vin Roma
- VFX Artist: Bryan Rosenblum
- VFX Artist: Jason Farber
- Music: Human
- Arranger: Morgan Visconti
- Audio Post: Sound Lounge
- Mixer: Phil Loeb
- Assistant Mixer: Evan Mangiamele
Cast
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