Crest - Bulldozer commercial
Summary: A construction worker with a smile successfully explains why he's demolishing a playground
Video:
Description
A bulldozer is idling inside of a playground. A group of children ask the driver what he's doing. The smiling man responds that he's knocking down the playground so that a power plant can be built. Instead of protesting the children smile back.
Text:
You can say anything with a smile.
Credits
- Executive Creative Director: Gerry Graf
- Creative Director: Kerry Keenan
- Creative Director: Alison Gragnano
- Copywriter: Nathan Frank
- Art Director: Dan Lucey
- Agency Producer: Colin Pearsall
- Agency Producer: Maura Hurley
- Director: Harold Einstein
- Production Company: Station Film
- Executive Producer: Tom Rossano
- Editor: Ian Mackenzie
- Editorial Company: Mackenzie Cutler
- Sound Design: Mark Healy
Cast
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