Visa Check Card - Juggling commercial
Summary: A mother ruins the rhythm of a store full of people juggling.
Video:
Music in the commercial
Description
A mother and son enter a toy store to circus music (take from Pee-Wee's Big Adventure Soundtrack). In the store all the customers and workers are juggling all the items they are planning to purchase. The cashier catches all the juggled items in a gift box as the customers pay using their Visa Check Card. The mother juggles the items she plans to buy to the register but when she tries to write a check the cashier gives her a strange look and she drops a robot she is juggling. Immediately the music stops and everyone else in the store drops what they are juggling. The woman then uses her Visa Check Card and everyone resume juggling and the music starts up again.
Credits
- Creative Director: Patrick O'Neill
- Creative Director: Joe Shands
- Copywriter: Patrick O'Rourke
- Copywriter: Ron Schlessinger
- Art Director: Denise Zurilgen
- Art Director: Bill Hornstein
- Senior Agency Producer: Lisa Effress
- Senior Agency Producer: Michele Burke
- Director: Randy Roberts
- Production Company: Sticks + Stones
- Executive Producer: Marlon Staggs
- Line Producer: Gabrielle Yuro
- Director of Photography: Tom Olgeirsson
- Editorial Company: Cosmo Street Editorial
- Editor: Bill Chessman
- Visual Effects: Radium
- Visual Effects Supervisor:: Jonathan Keeton
Cast
None listedMore commercials
Comments
I didnt find the ad offensive, neccesarily. I think, however, the mother, being the focal point of the ad, should have been a real juggler. There are plenty of good female jugglers that could have easily filled the role.
> I think it would look a lot more boring and less vivid if real juggling was used.
I just dont understand this. . . the computer animation just looks bad, even from a non-juggler's perspective this looks contrived and artificial-how would real juggling do anything but improve this commercial?
also, the entire premise of these check card commercials is ridiculous. anyone who has ever worked in retail, or run any sort of cash register can tell you (unless they just can't count) that no, credit cards are NOT faster than cash. maybe, at times, they are faster than writing a check, but even that is marginal. credit card machines are slow, awkward, and generally terrible pieces of technology.
come to think of it, the fact that these people used CGI instead of hiring jugglers makes perfect sense. they advocate a terrible, needlessly complex service over a simple exchange of currency. why should we expect anything rational from them?
