Diet Pepsi Max - Big Yawn

Category: commercial

Summary: People in an office start to yawn in harmony, then it spreads all over the city.

Video:

Description

An office worker on the phone starts it all with an innocent yawn. Then his co-workers all around him start yawning too. It is said that yawning is contagious, but this ad takes it to a new level.

Outside the office, via the shipping guy, people on the street start yawning. The yawn takes a ride on a bus and perpetuates all over town.

At an election campaign rally, a photo op is ruined when the candidate starts yawning. He's being broadcast on television, which leads back to the original office, where people are still yawning. The first guy who started it is now drinking a can of Diet Pepsi Max, and gets a boost of energy, spinning around in his chair.

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Basics

Brand
Diet Pepsi
Year
2007
Title
Big Yawn
Also Known As
None listed
Country
United States
Agency
BBDO
Tagline
Wake up people!
Company
PepsiCo
Product
Diet Pepsi Max
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