Sussex Road Safety - Embrace Life

Category: commercial

Summary: A man is embraced by his family symbolically to represent a seat belt in a car crash.

Video:

Description

The father is driving, but he's shown in his living room suspended in the air as his wife and daughter watch him. He is about to get into an accident, when his family jumps up and embrace him like a seat belt. After the dramatic shock of the crash, we see that he's all right.

More details at www.sussexsaferroads.gov.uk

Credits

• Writer/Director: Daniel Cox
• Producer: Sarah Alexander
• Executive Producer: Neil Hopkins
• Composer: Siddhartha Barnhoorn
• 1st Assistant Director: Lucy Wigmore
• Assistant Producer: Vicky Del Campo
• Runner: Tom Harburt
• Director of Photography: Luke Scott
• Phantom Technician: Jason Berman
• Focus Puller: John Mitchell
• Gaffer: John Cantwell
• Spark: Gary Nagle
• Camera assistant: Steve Mayhew
• Production Designer: Aoife Wilson
• Art Director: James Custance
• Storyboards: Peter Johnston
• Make-up Designer: Victoria Riches
• Hair Stylist: Haylie Jay
• Construction Manager: Callum Andrews
• Transport Captain: Bernard Cox
• Editor: Daniel Cox
• Colorist: Pat Wintersgill
• Graphics Designer (@ Insert Graphics): Laylah Driscoll
• Marketing and Promotion lead: Neil Hopkins
• Communications Team: Mims Davies
• Communications Team: Steve Whitehead

Cast

• Austin Spangler ... Father
• Lara Corrochano ... Mother
• Clare Denning ... Daughter

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