Chevrolet Cruze - The New Kid

Category: commercial

Summary: The voice-over describes the Chevrolet Cruze as if the car is a new kid at school.

Video:

Description

As part of the school-kid comparison, the voice-over says the Chevrolet Cruze has received accolades, which are like getting good grades in school. The comparisons made are to more expensive, luxury cars such as Lexus and Cadillac.

"So much for the new kid fitting in with the rest of the class." As the car pulls into the neighborhood driveway, it's revealed some other "kids" have toilet-papered (TP'd) the trees.

The voice-over concludes, "Get used to more."

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Basics

Brand
Chevrolet
Year
2010
Title
The New Kid
Also Known As
None listed
Country
United States
Agency
Goodby, Silverstein & Partners
Tagline
None listed
Company
General Motors
Product
Chevrolet Cruze
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