Comcast - Singalong

Category: commercial

Summary: People sing about Comcast Internet, phone, and television services in a virtual world.

Video:

Description

People sing in a virtual world (not unlike The Sims). They vocalize about the Comcast cable features. The ad starts with squirrels playing a guitar. Then a guy walks his dog by riding in tote on a skateboard. A girl walks down the street, passing by the letters "ROTFLOL". A woman jumps on a trampoline and has a conference call with friends. A boy sits on a baseball field bench and talks about HD programming. A guy lounges in a hot and watches sports on TV. A girl rides a bike while animated characters follow.

Part of the ComcastTown Singalong campaign.

Companion site comcasttown.com allows you to create a virtual room like those in the commercial.

Credits

• CD/Partner: Jamie Barrett
• Group Creative Director: Chris Ford
• ACD/Copywriter: Paul Charney
• ACD/Art Director: Stefan Copiz
• Copywriter/Lyricist: Andrew Bancroft
• Agency Producer: Ashley Sferro
• Executive Agency Producer: Tanya LeSieur
• Production Company: Nexus Productions
• Director: Smith & Foulkes
• Executive Producer: Chris O'Reilly
• Executive Producer: Julia Parfitt
• Producer: Isobel Conroy
• VFX Supervisor: Fletch Moules
• Illustration/Character Design: Chris Martin
• Live Action Production: Bright Pictures
• Director of Photography: Ueli Steiger
• Music/Sound Design: Stimmung
• Composer: Greg Griffith
• Sound Designer: Gus Koven

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