Sony - Handycam Backyard HQ - Tumble
Category: commercial
Summary: A professional camera falls down a mountain and turns into a Sony Handycam.
Video:
Music in the commercial
Song: After Hours by We Are Scientists
Description
The professional camera breaks into pieces, and some the pieces form into a Handycam. One of them falls into a backyard on a picnic blanket, and a woman picks it up. And starts filming the kids playing in the yard. Demonstrated is the Handycam's face detection technology.
Credits
- Executive Creative Director: William Gelner
- Creative Director: Tyler Hampton
- Creative Director: Gavin Milner
- Art Director: Lindsey Aqurno
- Copywriter: Jordan Chouteau
- Senior Agency Producer: Colleen Wellman
- Production Company: Anonymous Content
- Director: Andrew Douglas
- Executive Producer: Andy Traines
- Head of Production: Sue Ellen Clair
- Producer: Paul Ure
- Editorial Company: Rock Paper Scissors
- Editorial: Adam Pertofsky
- Special Effects: The Mill
Cast
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Sony
(19)
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