Mountain Dew - Green Label Art - Living Art

Category: commercial

Summary: A guy is followed by the artwork from Mountain Dew Green Label Art bottles.

Video:

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Description

Strange characters follow a guy who's going to buy some Mountain Dew in a convenience store.

Text:
ART HAS A NEW HOME
SIX CUTTING-EDGE ARTISTS
SIX LIMITED EDITION DEW BOTTLES

The artists and their work:
Chuck Anderson - Just Like Snowflakes
Dez - Do the Dew
Eric Haze - MD Superstar
Peat Wollaeger - Bill Hilly
Scott Lenhardt & Danny Davis - Reflections of Dew
Troy Denning - Concrete Dragon

Complementing this campaign is the website greenlabelart.com

Credits

• Chief Creative Officer: David Lubars
• Chief Creative Officer: Bill Bruce
• Creative Director: Peter Kain
• Creative Director: Gianfranco Arena
• Copywriter: Tommy Troncoso
• Art Director: Jason Hirsch
• Executive Producer: Grant Gill
• Executive Music Producer: Loren Parkins
• Production Company: Epoch Films
• Director: Matt Aselton
• Director of Photography: Peter Donahue
• Editing House: Nomad
• Editor: Debbie McMurtrey

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