Apple - Timer

Category: commercial

Summary: Cookie Monster uses the hands-free option on the iPhone to countdown while he bakes cookies

Video:

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Lyrics used in the commercial

If I could save time in a bottle
The first thing that I'd like to do
Is save every day
'Til eternity passes away
Just to spend them with you
If I could make days last forever
If words could make wishes come true

Description

Using the verbal command, "Hey Siri", Cookie Monster activates the hands-free option on the iPhone 6s to set a timer. The classic Sesame Street blue monster with an appetite for cookies isn't content to have boxes and jars of cookies all around his kitchen. He needs to bake a fresh batch of chocolate chip cookies. The oven is all set, and he just needs 14 minutes while he is "waiting for cookies."

Then he asks Siri to play his waiting playlist, which kicks off with the song "Time in a Bottle" by Jim Croce.

But Cookie Monster wants his treats now, and grows impatient, in a time lapse sequence that makes it seem like a lot of time has passed. He plays in and out of the kitchen, and then asks "Hey Sir, check the timer." Siri responds by displaying that there's still 13:09 left.

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Basics

Brand
Apple
Year
2016
Title
Timer
Also Known As
None listed
Country
United States
Agency
None listed
Tagline
None listed
Company
Apple
Product
iPhone iPhone 6s
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