McDonald's - Signs - Carry On

Category: commercial

Summary: The messages on McDonald's signs show a compassion to events that have happened in local communities.

Video:

Music in the commercial

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Related music

Song: Carry On by Fun.

Buy song from iTunes

A kids choir sings the version in the commercial.

Lyrics used in the commercial

Well I woke up to the sound of silence and cars
Cutting like knives in a fist fight
And I found you with a tear in your eye
Your head in the curtains
And heart like the Fourth of July
You swore and said, "We are not, We are not shining stars."
You say, "No, I never said we are."
If you're lost and alone
Or you're sinking like a stone
Carry on-on-on-on-on
May your past be the sound
Of your feet upon the ground
Carry on-on-on-on-on
Carry on, carry on
'Cause we are
We are shining stars
Carry on, carry on
We are invincible
We are who we are

Description

The signs are what you would find below the golden arches outside a McDonald's restaurant.

Brief messages can be some of the most poignant. And a McDonald's marquee, the kind with interchangeable letters, is supposed to convey short messages such as "Billions and Billions served" or maybe the price of a Big Mac special. But when tragedy strikes or conversely, a happy event occurs, a McDonald's sign can be an emotional expression to the local community.

Some example messages in the ad:
Thank You Veterans (Bethesda, Maryland)
#PrayForDrew (Florida)
God Protect the USA
Keep Jobs in Toledo (Ohio)
All of Us Weep for the Columbia Families (Houston - for Space Shuttle Columbia)
We Remember 9 11
Pink Arches (Chicago)
Pray for the Rescue of the Miners (Somerset, Pennsylvania)
God Gave Us a Miracle (After the rescue of the miners)
Boston Strong (After the Boston Marathon bombing in 2013)
We Will Be Back Soon (A flood in Watseka, Illinois)
We Believe In You Crystal
Open (on a tattered McDonald's sign in Florida, after a disastrous hurricane season)
Happy 30th Ed N Beth (Chesapeake, Virginia)
It's a girl Rosalie Kay (central Illinois)
Hug those Dads
Welcome Home 442nd Fighter Wing (Nnob Noster, Missouri after the 442nd returns home from Afghanistan)
Happy 95 Birthday Woody We Love You (Keller, Texas)
A Little Lovin Can Change a Lot (Oswego, Illinois)


You can read more about the stories behind the sign at mcdonalds.tumblr.com

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Basics

Brand
McDonald's
Year
2015
Title
Signs
Also Known As
Carry On
Country
United States
Agency
None listed
Tagline
i'm lovin' it
Company
McDonald's
Product
None listed
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