Target - M&M's Pretzel - Salty Sweet

Category: commercial

Summary: A pregnant woman can't decide if she wants something sweet or salty to eat.

Video:

Music in the commercial

Plays at the end of the ad.

Description

A man stands in the snack aisle of Target. He has a mobile phone up to his ear. He's listening to his wife, who's deciding whether she wants something salty or sweet. The guy motions to the candy side when she says sweet, and to the chip/snack side when she says salty.

Then it's revealed the woman is pregnant. She starts saying, "Sorry, maybe s..." Then the scene changes to a bag of M&M's Pretzel candies against a red background.

Text:
Life's a moving target.

Did you notice? To reinforce that it's a Target store (as opposed to a supermarket), someone pushes a Target shopping cart by.

Credits

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Cast

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Basics

Brand
Target M&M's
Year
2010
Title
None listed
Also Known As
Salty Sweet
Country
United States
Agency
Wieden+Kennedy
Tagline
Expect more. Pay less.
Company
Target
Product
M&M's Pretzel
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