Target - Triplets - Back to School
Category: commercial
Summary: Three girls change from being dressed the same to becoming their own unique selves.
Video:
Music in the commercial
Song: Free To Be...You And Me by The New Seekers
From the 1970s children's album/television special created by Marlo Thomas, and featuring various celebrities and musicians.
Lyrics used in the commercial
There's a land that I see
Where the children are free
Come with me
Take my hand and we'll live
In a land where the river runs free
In a land where to a shining a sea
And you and me are free to be you and me
Description
The girls are let off to school in the morning, all wearing the same school uniform. But each scene that goes by something unique appears in their outfits. Elisabeth (blue / studious), Emily (yellow / sporty), and Ella (pink / artistic) all find their own unique styles.
Text:
LIFE'S A MOVING TARGET
Credits
- Creative Director: Monica Taylor
- Creative Director: Rob Thompson
- Creative Team: Jennie Hayes
- Creative Team: Max Erdenberger
- Agency Producer: Shelley Eisner
- Production Company: Nexus Productions
- Director: RBG6
- Executive Producer: Cedric Gairard
- Executive Producer: Julia Parfitt
- Producer: Tracey Cooper
- Director of Photography: Nicole Whitaker
- Editor (@ Rock, Paper, Scissors): Biff Butler
- Grade (@ CO3): Dave Hussey
- Post Production: A52
Cast
None listedMore
Target
(65)
Recent Discussion
I love the commercial and the triplets. This is not a in your face commercial and is a pleasure to watch.
I wish the lady (Mother?) who opened the car door had a wedding ring on her finger. That would have added a family touch to the commercial.
I have several questions, one, is that a color coordinated Band-Aid on Emily’s right leg and if so, added for the shoot or was she injured during the shoot?
Second, what is it that the two girls are looking up at as they are leaving the school?
Three, how many days did it take to shoot as I noticed the seasons changed outside. Was that post production work?
I wish the lady (Mother?) who opened the car door had a wedding ring on her finger. That would have added a family touch to the commercial.
I have several questions, one, is that a color coordinated Band-Aid on Emily’s right leg and if so, added for the shoot or was she injured during the shoot?
Second, what is it that the two girls are looking up at as they are leaving the school?
Three, how many days did it take to shoot as I noticed the seasons changed outside. Was that post production work?
Questions
| Question | Posts | Last post |
|---|---|---|
| Television Commercial | 2 | 16 Aug, 2010 12:26 PM by kesseljr |
