Kia Sweet Summer Sales Event - Ice Cream Truck

Category: commercial

Summary: People run from their homes like children running to the ice cream truck.

Video:

Music in the commercial

Lyrics used in the commercial

I can see it's so bright
I can see it's so bright
I can see it's so bri-ight
I can see it's so bright

Description

The sound is unmistakable. It's an ice cream truck during summer break. Or so we think. The jingle is actually coming from a car-carrier truck, which is loaded with Kia vehicles: Sorento, Forte, Soul, and more.

This captures the attention of the adults in the neighborhood. People dart from their yard work, swimming pool, barbecue, and run up the street.

"During the Kia Sweet Summer Sales Event, come and see why we're one of the fastest growing automotive brands in the U.S."