Hanes - Future Generations

Category: commercial

Summary: A guy wearing non-eco-friendly clothes gets the stink eye from kids at a mall.

Video:

Description

"James is wearing a Hanes undershirt with fabric made using renewable energy. Pete is not. James is also wearing Hanes EcoSmart socks made with recycled fiber. Pete is not. So in little ways James and Hanes are helping the planet for future generations. And Pete is not. Find out more at hanes.com"

James and Pete walk through the mall. The voice-over describes how James is wearing Hanes clothes that are made in ways more friendly to the environment than other clothes. Pete is the example of someone wearing other clothes, and Hanes implies that future generations will be left with more of an environmental mess as a result. Children at the mall, representative of future generations, give dirty looks to Pete.

Filming location: Stamford Town Center in Stamford, CT

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Question Posts Last post
Bacon Neck guy 5 25 Sep, 2010 01:17 AM by goingmc

Basics

Brand
Hanes
Year
2010
Title
Future Generations
Also Known As
None listed
Country
None listed
Agency
None listed
Tagline
None listed
Company
Hanesbrands
Product
Hanes EcoSmart
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