Sprint - Anthem - Now Network

Category: commercial

Summary: Statistics about what's going on now on the Sprint network.

Video:

Description

Some statistics about Sprint's network, dubbed the Now Network:

  • Population: 49,029,412
  • Phone calls: 22,748,427
  • Phone calls (after 380,000 hang up): 22,368,428
  • Emails: 1,041,667 (7% contain MIRACLE BANANA DIET)
  • Spam filters (for the previous emails): 63,000
  • Twice as many people searching about dogs than cats
  • A talking boxer video is being uploading to YouTube
  • Text (during business meeting): 2,100,108 (most popular subject: diapers)
  • People twittering on Twitter: 233,267 (26% people viewing don't know what that is)
  • Researching restaurants in a cab: 6000
  • Lost phones (in aforementioned cabs): 29
  • Landing in plane, switching on phones: 13,000
The voice-over concludes "This is what's happening now. America's most dependable 3G network. Bringing you the first 4G network [from a national carrier]."

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Basics

Brand
Sprint
Year
2009
Title
Anthem
Also Known As
Now Network
Country
United States
Agency
Goodby, Silverstein & Partners
Tagline
The Now Network
Company
Sprint Nextel Corporation
Product
None listed
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