Domino's Pizza - Two-to-One

Category: commercial

Summary: Domino's touts its oven baked sandwiches as being preferred over subway by a margin of two-to-one.

Video:

Description

After a Domino's employee proclaims that Domino's new oven baked sandwiches were preferred two-to-one over Subway's in a national taste test, examples are shown to highlight just how big of a difference that is. The so called smartest man in the world compares his IQ to that of the average fifth grader as the child knocks the stones of a Go board in frustration, reminiscent of a scene from "A Beautiful Mind". A vocal director shows the power have having twice as many people in a chorus.

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Basics

Brand
Domino's Pizza
Year
2008
Title
None listed
Also Known As
Two-to-One
Country
United States
Agency
Crispin Porter + Bogusky
Tagline
None listed
Company
Domino's Pizza
Product
None listed
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