Samuel Adams - Chapter 8 - "Sam Standards " commercial
Summary: Documentary style commercial focusing on the standards going into brewing Sam Adams beer.
Video:
Music in the commercial
Description
This chapter focuses on the strict standards employed by the Boston Beer Company.
Quote:
"I'd rather put people into stale beer than stale beer into people",
Jim Koch on why he participates in a beer dunking game.
Part of an educational documentary style series of ads which were not released in order.
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Samuel Adams
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