Crest - Bulldozer

Category: commercial

Summary: A construction worker with a smile successfully explains why he's demolishing a playground

Video:

Description

A bulldozer is idling inside of a playground. A group of children ask the driver what he's doing. The smiling man responds that he's knocking down the playground so that a power plant can be built. Instead of protesting the children smile back.

Text:
You can say anything with a smile.

Credits

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Basics

Brand
Crest
Year
2008
Title
Bulldozer
Also Known As
None listed
Country
None listed
Agency
Saatchi & Saatchi
Tagline
Healthy, beautiful smiles for life
Company
Procter & Gamble
Product
None listed
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