New Balance - Anthem commercial
Summary: A runner maintains a love/hate balance with running.
Video:
Description
A guy makes his way out of bed and runs through an abstract red city. The voice-over explains about the love/hate relationship a person could have with running, narrated in articulate prose. "Yes, my friend it is a complex and torrid affair."
Part of the LOVE/hate campaign.
Credits
- Chief Creative Officer: David Lubars
- Chief Creative Officer: Bill Bruce
- ECD/Copywriter: Greg Hahn
- Senior CD/Copywriter: Mike Smith
- ACD/Art Director: Brandon Mugar
- Director of Integrated Production: Brian DiLorenzo
- Executive Producer: Diane Hill
- Production Company: MJZ
- Director: Fredrik Bond
- Director of Photography: Jess Hall
- Editorial Company: Rock, Paper, Scissors
- Editor: Adam Pertofsky
- Music: Squeak E. Clean
- VFX Company: The Mill
- Sound Designer: Kim Christensen
Cast
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New Balance
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Recent Discussion
[Bob] This was definitely created by a runner. Well done!!!
Questions
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