Apple - iPhone - The Great Thing

Category: commercial

Summary: Apple uses an Aspen example to talk about what's so great about having the Internet in your pocket.

Video:

Music in the commercial

Description

"What's so great about having the Internet in your pocket?" the voice-over asks as a demonstration is given with the iPhone.

On the screen is a trail map of Buttermilk in Aspen, Colorado. On the next web page is Zagat's guide for a restaurant in town - Campo de Flori. And the last page is the jetBlue Airways web site, in case you want to change your flight because you're not ready to go home from your ski trip. "That's what's so great."

Credits

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Cast

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Apple (149)

Recent Discussion

splendAd Admin keith 02/12/2008 at 10:01 PM
anonymous, Answer's right above. The song is "Perfect Timing (This Morning)" by Orba Squara
archive 02/12/2008 at 09:42 PM
[anonymous] WHAT IS THE NAME OF THE SONG THAT PLAYS ON THIS COMMERCIAL??? THE GREAT THING COMMERCIAL, YEAH THAT ONE IT'S DRIVING ME UP THE WALL AND TO CHINA!!!!!!!

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Questions

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Basics

Brand
Apple
Year
2008
Title
The Great Thing
Also Known As
None listed
Country
United States
Agency
TBWA\Media Arts Lab
Tagline
None listed
Company
Apple
Product
iPhone
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