PepsiCo - Bob's House
Summary: Based on a popular joke in the deaf community, two guys try to find their friend's house, and come up with an idea.
Opens up with a woman introducing the commercial. She signs in American Sign Language (ASL) and is subtitled as saying, "This commercial was created and performed by EnAble - a network in PepsiCo which supports diversity and the inclusion of persons with different abilities."
The ad begins with two guys driving in a car, drinking Pepsi of course. They start signing to each other. They're looking for their friend Bob's house, where they'll be watching a football game (presumably the Super Bowl), but all the neighborhood lights are off.
Passenger: Hey! We're going to be late. We're going to miss the kick-off!
Driver: Which house is Bob's?
Passenger: I thought you knew?
Driver: No. I thought you knew.
Passenger: I thought you knew.
Driver: No, I thought you knew!
The driver has an idea. He starts honking his horn, which causes a bunch of people in the neighborhood to start turning on their lights. Joining in the commotion is a barking dog.
Driver: That's it! [pointing to the only house whose lights are still off]
Passenger: Yeah, ya think?
They pull up and join the party at Bob's, holding a bag of Lay's potato chips. A neighbor from across the way looks over disapprovingly, and Bob puts his arms out, subtitles saying "Sorry."
The ad was created by and stars EnAble employees.
The site pepsi.com/bobshouse complements the commercial.
The ad airs during Super Bowl XLII (2008).
- Sheri Christianson ... Introduction
- Clay Broussard ... Bob
- Darren Therriault ... Passenger
- Brian Dowling ... Driver