Silverjet - Face

Category: commercial

Summary: Mimicking a classic British Airways commercial, four people form a face in the desert.

Video:

Music in the commercial

Description

Four people in colored costumes meet in the desert to form a face. Meanwhile other people in the desert are shown enjoying a representation of the interior of a Silverjet plane. The voice-over: "Every day Silverjet, the world's most civilised airline, brings a select few people together."

Filmed in Utah and Los Angeles.

If the advert seems familiar, it's because it's a very intentional mimicking of the iconic Face ad for British Airways. Agency M&C Saatchi lost the British Airways account in 2005, so they decided pay homage to their own work for their new client Silverjet, while sticking it to BA.

Credits

• Director: Hugh Hudson

Cast

• Joanna Lumley ... Voiceover

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