Cadillac CTS - Return the Favor commercial

Summary: In today's luxury game, it isn't about the little things, but whether your car returns the favor when you turn it on.

Video:

Music in the commercial

Song: Stars by Hum
amazon - You'd Prefer an Astronaut

iTunes link Buy song from iTunes

amazon - You'd Prefer an Astronaut Buy album from amazon

Plays at the end of the ad.

Lyrics used in the commercial

[guitar]

Description

A woman drives a Cadillac CTS through a city tunnel, with light streaking all around. She talks about how a luxury car shouldn't be judged on things like 40 gig hard drives, but rather "the real question is when you turn your car on, does it return the favor."

Credits

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Cast

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Cadillac (18)

Comments

lauren November 03, 2007 20:54
i haven't heard Hum in ages! Commercial is generally repulsive regarding use of sex appeal, however, the choice of music definitely makes it easier to watch.
jeffrey November 25, 2007 14:49
HUM is AWESOME! That whole album is great! I was shocked to hear them in the commercial and about spilled my beer at BW3's when I first heard it!
Aaron January 13, 2008 11:39
For the life of me I couldn't remember who sang that song and didn't know how to find out based on just lyrics. All of a sudden the commercial came out and now I can die a happy man. Hee hee. I love this song!
Kyle April 07, 2008 00:48
Whos does the song in this commercial and new cadillac commercials?
GlennG April 07, 2008 07:14
SplendAd doesn't seem to have anything from Cadillac in 2008 yet, but the electronic song from a recent Escalade ad is "Genesis" by Justice.
splendAd Admin Eric April 07, 2008 09:53
Thanks for the info Glenn, in response I put up an entry for that commercial

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Ad Basics

Brand
Cadillac
Year
2007
Title
None listed
Also Known As
Return the Favor
Country
United States
Ad Agency
None listed
Tagline
Life. Liberty. And the pursuit.
Company
General Motors
Product
Cadillac CTS
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