GEICO - Beverly Hillbillies commercial

Summary: A behind the scenes exposé on Jed Clampett.

Video:
GEICO - Beverly Hillbillies

Description

"The Real Scoop" (TRS) is a parody of celebrity investigative shows (e.g. "True Hollywood Story", "Behind the Music"). This installment is about Jed Clampett, character from the classic TV show "The Beverly Hillbillies". The Clampetts struck it rich by discovering oil on their land, which established the premise of the show where they move to a posh lifestyle in Beverly Hills, yet still remain hillbillies at heart.

However, TRS presents another theory of how Jed got the money. He's shown in "archive" footage switching to GEICO, thus saving a substantial sum of money.

Credits

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Comments

William Duvall September 11, 2007 18:53
I saw this on the FX channel tonight and it caught me off guard. Had me laughing so hard!
Christina September 16, 2007 21:34
The "private investigator" is played by Shuler Hensley.
splendAd Admin Keith September 16, 2007 22:35
Christina, thanks. Updated above.
miriamwebster September 20, 2007 22:34
Very clever ad but let's hope Geico handles its insurance claims better than it does its commercials. Contrary to ad's claim that Jed struck it rich in summer of '63, he and the rest of the family were already on TV in fall of '62.
Carol October 02, 2007 22:00
Hee, hee! Funny ad, but how unfair is it for the investigator to suggest Jed Clampett was a liar about how he made his fortune when he is not alive to defend himself!
Dave Werner October 30, 2007 08:15
Did anybody note that Jed was signing up for insurance on the internet using a PC, 20 to 30 years before either was invented?
John November 09, 2007 07:38
Also the vehicle was not Jed's. It was Pearl, Jethro's mother's vehicle. She would have had the insurance not Jed.

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Ad Basics

Brand
GEICO
Year
2007
Title
None listed
Also Known As
Beverly Hillbillies
Country
United States
Ad Agency
The Martin Agency
Tagline
GEICO. 15 minutes could save you 15% or more on car insurance.
Company
GEICO
Product
None listed
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