Volkswagen - Beetle - Thief commercial

Summary: A thief steals a red VW Beetle, but has a change of heart and returns it.

Video:

Music in the commercial

Song: Either Way by Wilco
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Lyrics used in the commercial

Maybe the sun will shine today
The clouds will blow away
Maybe I won't feel so afraid
I will try to understand

Description

The thief doesn't have to do much work. The Beetle's door is open and the owner left the keys in the sun visor. The thief starts up the car and takes off. He starts to enjoy the ride and even puts the convertible top down. Riding around some more, people wave to him, but the guilt gets to him and he decides to turn around. He puts everything back the way it was, so when the owner gets back to the car after a run in the park, she's none the wiser.

The voice-over: "When you get into a Volkswagen, it gets into you."

Credits

None listed

Cast

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Volkswagen (30)

Recent Discussion

archive 08/18/2007 at 07:20 PM
[Annie] ahh I feel the euphoria. My sister just bought wilco's cd, and this song came on and i said I'd heard it before so I googled it and aha. I was right.
archive 8/3/2007 at 02:06 PM
[Nicole] I didn't get it at first that he stole the car!! I thought that the guy was the how the girl felt I saw it a few times before I got it. I like it a lot and the song.

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Ad Basics

Brand
Volkswagen
Year
2007
Title
None listed
Also Known As
Thief
Country
United States
Ad Agency
Crispin Porter + Bogusky
Tagline
None listed
Company
Volkswagen
Product
Beetle
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