Buick - Enclave - Introduction

Category: commercial

Summary: Enclave Director of Interior Design Michael Burton explains how the vehicle was designed to wake up the senses.

Video:

Music in the commercial

Song: Feeling Good by Oleta Adams

Lyrics used in the commercial

Birds flying high you know how I feel
Sun in the sky you know how I feel
Reeds driftin' on by you know how I feel

It's a new dawn
It's a new day
It's a new life for me
And I'm feeling good

Related music

Song: Feeling Good written and composed by Anthony Newley written and composed by Leslie Bricusse

Song: Feeling Good by Nina Simone

Description

A luxurious contemporary home is shown, and a man is shown relaxing inside. He is Michael Burton and he is Director of Interior Design for Buick's new luxury crossover vehicle (SUV/sedan): the Enclave.

Next we're shown some items that supposedly influenced his choices in designing the Enclave. A wooden shaving razor handle / The gear handle. A leather wristwatch band / The seating fabric.

Then he prepares to head out and is shown in the vehicle as text says "Only crossover with available Total Vision Technology" then "Three rows of first class seating"

Michael Burton finishes by saying "We designed it for you. Enclave, the finest luxury crossover ever."